Design reinvents the soap

SoapUp

Can design reinvent something simple and perfect like a soap? Yes is the answer, as you can see with SoapUp. Should you like the idea you can support it through its crowdfounding campaiGn. And here a short interview to Marisa Zenone, member of the SoapUp design team. How did you get the idea of SoapUp? I have been lucky because, … Continue reading

Eco-design for hi-tech goes to London

Plicopa_appleOxfordCircus

Plicopà is a smart project that links eco-design to hi-tech products. Some months ago we talked about it, impressed by their amusing performance at the Milan Design Week (april 2013). On last september Gustavo Argüello and Carla Martins showed their work during London Design Festival (14-22 September) because they decided to start there a new adventure. So… what was your … Continue reading

Wine values as Human values

02_Brandient-MinimaMoralia-2

What is the best way to tell the wine’s value? Even if you are not a sommelier nowadays everyone should be able to recognize a good wine, from the label, of course. How can we do it? Good Design can help us. The label design of Minima Moralia wine collection has been awarded some months ago with Gold Medal at … Continue reading